The general instinct of most Aussies in recent months has been to promote good and spread positivity – be it in essential services to stay at home or to work with the limitations of social distance.
Cadbury wants to acknowledge the generous Aussies that go the extra mile by giving away one million chocolate products, in the hope of encouraging this generosity to continue.
Cadbury will recognize his own team members as a small thank you for their hard work, as well as over 60 community groups and chocolate delivery companies.
These groups include Deliveroo Ride partners, the Royal Children's Hospital, Disability Services Australia and Kimberly-Clark.
In addition, Cadbury will enable generous actions and deliver chocolate to thousands of winners to share with friends, colleagues or family members who nominated them for the extra mile.
The nominations were opened on June 17 at 7 p.m. on the Cadbury Australia Facebook page.
"Recent events show that we all really have glasses and a half," said Paul Chatfield, Cadbury ANZ Marketing Director.
"It's not about big gestures, but about the small acts of kindness that so many Australians have shown. True to this spirit, we hope to highlight some of the unsung heroes who go the extra mile every day."
As part of the “Generous Aussies” campaign, a million Cadbury products will be given as a small gesture for Cadbury, which applauds all Australians who were and who continue to look after each other.
Full terms and conditions can be found on Cadbury Australia's Facebook page or at bit.ly/2UP4kW5
