Darren O’Brien
Press release
March 10, 2020
Mondelēz International announces leadership changes in the Australia, New Zealand and Japan business units
Mondelēz International announced today that Darren O’Brien has been named President of Australia, New Zealand and Japan with effect from May 1, 2020. Darren will succeed Amanda Banfield, who announced her decision to leave Mondelēz International for an outside opportunity.
Darren joined the company as Director Sales in Australia and New Zealand in 2008 after previously working for Fonterra, Mars Petcare, Diageo and the Smiths Snack Food Company. Darren has held a number of leadership roles in Mondelēz International in various regions, including Modern Trade Director Asia Pacific based in Singapore, Managing Director Australia and New Zealand Meals and President Asia Pacific for the cheese and grocery business.
Amanda Banfield
Darren has been President, Meals Europe and Global Category Team in Zurich since 2016. In this role, he has transformed our multi-billion dollar cheese and grocery business across Europe, gradually changing growth and profits, gaining market share in both the global Philadelphia brand and key local jewels, and reinventing our offering is monitoring chain and path to market strategies.
"Darren's close relationships inside and outside the company, as well as his strategy, sales and branding skills, will help drive our bold growth," said Maurizio Brusadelli, Executive Vice President and President Asia, Middle East and Africa.
"He brings entrepreneurial skills, skill and a proven track record of team energy generation, new opportunities and profitable growth for companies."
Mr. Brusadelli thanked Ms. Banfield for her outstanding 30-year contribution to Mondelēz International.
“Amanda has brought stability, collaboration, and alignment, led the business through multiple transformations, made an important divestment, strengthened customer relationships, and improved customer service results. We are proud that the Australian company has been voted number 1 in the benefit survey five times in the past six years.
“Amanda is a passionate and inspiring leader who has had great success in her career. We wish her all the best for the future. "
Source: Mondelēz International.