The Australian roadshow: WA house of conventional manufacturers

As part of the state fabric, retail and brands in Western Australia have brought the heart and nostalgia of their heritage into private life for many generations, showing resilience to adversity and evolving and innovating over time.

Family run IGA Pearsall

Oliver and Roseanne Bertoncini, the parents of Lee-Anne Woodgate, have been familiar faces in Perth since buying their first deli in 1974, which traded 12 hours a day, seven days a week.

After growing up in the storerooms of the many stores her parents owned, Ms. Woodgate continued the family tradition of retailing, buying IGA Pearsall in north Perth with husband Adam and her parents.

Supporting local producers and suppliers has always been a priority at IGA Pearsall.

"And that support has been returned to us during the challenging trading period of the past 18 months," said Woodgate.

“We support a number of iconic WA brands including Brownes, Mt Barker, D’Orsogna and a wide variety of Margaret River cheeses, to name a few.

"When flour was not available, we turned to Bovell’s, a local bread supplier in WA, so we could keep these highly sought-after products in stock."

Local products from Mrs Mac

With more than 80 percent of Mrs. Mac's products sourced from local suppliers and farmers, Mrs. Mac's communications manager Nikki Bower told Retail World that the company has built strong and trusting partnerships “to ensure we only get meat , Get the best quality products and flour ”.

"Western Australians have a strong connection with Mrs Mac’s, and some customers have been buying our products since the day the bakery first opened in 1954," she said.

"Still family-owned and three generations later, the love for Mrs. Mac & # 39; s in WA is strong and many memories of favorite cake moments over the years can be remembered."

"We even have dedicated and loyal team members who have been part of Mrs. Mac's family for over 40 years."

Brownes delivers milk innovation and nostalgia

Brownes Dairy Head of Marketing Nicole Ohm says it is a privilege for Brownes to be part of the state that is not taken lightly, pointing to generations who grew up with its products in their fridges.

"We are also fortunate to source our milk from 50 farms in the southwest region of WA, internationally known for its pristine environment and home to countless gourmet products," Ms. Ohm told Retail World.

"Our little corner of the world offers the ideal conditions for delicious milk, a difference that you can taste."

Sustainability is high on Brownes' agenda. The company is excited to introduce "Australia's First" plant-based cartons for its white dairy and flavored dairy products.

"These cardboard boxes are made from completely renewable raw materials and our innovation in this area has been highly praised," said Ms. Ohm.

Read more about the Western Australian market in The Australian Roadshow in the July issue of Retail World.

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