Crimson Bull’s blueberry variant returns

Red Bull has brought back its “most popular” flavour, Blueberry, as its Summer Edition launch.

Back by popular demand for the first time since 2013, the variant offers the “same wiiings of Red Bull with the fruity taste of blueberry”.

Red Bull athlete and Australian cricket star Cameron Green says he’s gearing up for another big summer of cricket.

“This summer, I’m looking forward to hopefully playing and winning a lot of games for Australia, and when I’m not competing, I’ll be at the beach, enjoying the hot sun and hopefully sharing a Red Bull Summer Edition Blueberry with my family and my mates,” he says.

Red Bull athlete and Australian canoeist Jessica Fox says she loves to try new Red Bull Editions flavours and is a big fan of Blueberry.

“The Red Bull Summer Edition Blueberry tastes so refreshingly fruity,” she says. “I think it will be a big hit.”

The Red Bull Summer Edition and the Red Bull Winter Edition are the seasonal additions to the Red Bull Editions line of energy drinks. In Australia, the Red Bull Editions line also includes the Tropical Edition, Red Edition and Sugarfree Apricot Edition.

The Red Bull Summer Edition Blueberry is available nationwide in blue-coloured 250ml cans.

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