The iconic mint brand Tic Tac channels the "ultimate summertime vibes" with a fresh new taste: Watermelon Mix.
Designed to inspire fun and adventurous moments for Australians and Kiwis, Watermelon Mix is advertised as a "delicious new fruity combo with a surprisingly cool side".
The brand's latest innovation combines a pink tic tac with "lively notes of sweet and juicy" watermelon, while the red tic tac adds "fruity aromas with mint freshness".
"We believe that with the warmer weather approaching, the Tic Tac Watermelon Mix will be a great addition to our legendary range, offering a delicious blend of cool mint and sweet fruit profiles – a real taste of summer," says Tic Tac Marketing Manager Azzurra Puricelli .
"We want people to enjoy small moments of refreshment in their everyday life and hope that this super-fresh flavor combination will serve the purpose!"
Tic Tac Watermelon Mix (MSRP $ 1.99) joins Tic Tac favorites – Peppermint, Orange, and Fruit Adventure – in supermarkets and convenience stores.
The Post Refreshing new Tic Tac Mix first appeared in Retail World Magazine.