"Assume Earlier than You Ink" – Tattoo care must be improved

Getting inked is a growing trend, with a quarter of Australians having at least one tattoo and 1 in 10 having had a tattoo within the last 12 months *.

However, research has found that nearly half of Aussies (44%) risked their first tattoo properly healing by not fully following follow-up care instructions.

Women have been shown to play it safer than men when it comes to following follow-up instructions more fully (65% vs. 49%).

Celebrity tattoo artist and Bepanthen Tattoo ambassador Lauren Winzer (who previously tattooed Miley Cyrus, Sophie Turner and Post Malone) says, “I was shocked how many Aussies don't know how to care for their tattoos before they stepped on the chair !

"Follow-up care is just as important as choosing the right artist, but it seems we don't do both equally."

Ms. Vintner recommends her clients to use Bepanthen Tattoo to heal their tattoos. It is said to be fortified with provitamin B5 to actively heal the skin and repair its natural barrier from within.

“A first tattoo is often a permanent expression of something super meaningful or special to that person – it's crazy that people risk keeping this memory by ignoring the golden rules of aftercare!” Ms. Winzer continues.

Top tips for first time tattoos

Ms. Winemaker lists her top tips for those getting their first tattoo.

  1. Selection of a renowned artist: Check out her Instagram – it's like an online portfolio and gives you a good idea of ​​her style and experience.
  2. Choose your design: Find something that matters to you – work with your artist to create something very special – that you won't regret!
  3. Prepare physically: Eat well beforehand and drink plenty of water. And don't get into the chair with sunburn!
  4. Prepare yourself mentally: It's healthy to be nervous, but chat with friends or your artist about their tattoo experience so you know what to expect before jumping in the chair.
  5. Follow-up treatment: Always use a special post treatment like Bepanthen Tattoo. This is very important as it will help heal and repair your skin and protect the tattoo.

Bepanthen Tattoo Ointment (50g) is available at your local pharmacy's first aid or beauty department and Coles supermarkets at an MSRP of $ 7.99.

* Check the incidence rate of tattoos, Nielsen 2019.

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