GERMANY / INTERNATIONAL
Market leader in the field of packaging systems hawo, based in Germany, has for many years placed particular emphasis on sustainability in the development of its products and now has a plastic-free, compostable clothing-wrapping system for household use that is available for cleaning agents.
The managing director of Hawo, Christian Wolf, who is committed to reducing the use of plastic, said: "Responsibility is one of our natural resources. This also includes the conscious use of valuable raw materials. At hawo, we try to implement this in our daily activities own company and in developing our products ". The result is an innovative, holistic concept for textile packaging: the new ORGANIXtex system.
The most important component of this new system is the sustainable packaging material Organixtex. Like conventional plastic covers, it reliably protects the cleaned clothing from all types of wind and weather and, to a certain extent, from germs, especially during the current pandemic. With the new Organixtex packaging material from hawo, consumers can now easily consciously decide to use less plastic in their everyday life.
The new packaging material consists of plasticizer-free, thermoplastic BIO granulate and is therefore 100% plastic-free. Forests are neither cleared nor cultivated monocultures for their production. Only natural raw materials are used that remain elsewhere as waste products, which makes Organixtex 100% compostable at home. Energy from fossil fuels is completely avoided and the production takes place almost exclusively with solar energy (in addition, the electricity required is 100% ecological). This means that the production of Organixtex is CO2 neutral.
The Organixtex system is rounded off by the ORGANIX 630 KST sealing device adapted to the new material. With this independent unit, the length of the packaging can be precisely adapted to the item of clothing to be packed. Packaging that is too long or too short is a thing of the past – another important contribution to the conscious use of packaging in the textile industry. In addition, the Organixtex packaging material is compatible with many fully and semi-automatic packaging machines from leading manufacturers.
The concept was nominated for the German Innovation Award 2021 just two months after its market launch. The German Innovation Prize honors cross-sector products and solutions that are primarily characterized by user-orientation and added value compared to previous solutions. Wolf is particularly proud of the fact that hawo has not only consistently followed its sustainability philosophy with this concept, but has also launched another innovative product: "The nomination of ORGANIXtex for the German Innovation Prize 2021 is a very positive surprise for us, because we only launched the product in November last year. This shows us that we are on the right track with our principle of combining sustainability and innovation. "
More information is available at www.organix.eco
