John-Paul Drake
Recently we were moved to a hard breaker for circuit breaker in South Australia with no notice.
From Drake's director John-Paul Drake.
Within 15 minutes of the Prime Minister's press conference, our stores across South Australia became overcrowded. There have even been cases where we had to close stores due to the number of people gathered there.
Our team was amazing. Our entire team at headquarters dropped everything they were doing and went to the workshop to help. From packing bags to stacking shelves to the cart bay (thanks dad!) Once again our team has gone out of their way to help our customers and we haven't seen the same chaotic scenes we saw in March.
The customers don't seem to have learned from the last time. There was still panic buying. The media quickly got it and increased the panic buying frenzy. Toilet paper, handkerchiefs, disinfectants and flour were popular products again.
Why are people still choosing to panic buying and storing large quantities of products even though supermarkets are still open? It's the herd mentality. Herd mentality or mob mentality – the behavior, acting in the same way, or adopting the behavior of those around you.
It's crazy to think about how much toilet paper people still have in their homes or on the other hand, mind blowing how much they must have used. The average person uses one roll of toilet paper a week. I would hate to be a plumber now.
Fortunately, we were fortunate that our lockdown was short-lived, and we've got back to normal here in South Australia. I wonder if we have a third lock, will people learn the herds or follow them?
Let me know what you think!
LinkedIn: @johnpauldrake
Facebook: @JPDrakeAU
Website: www.jpdrake.com.au
YouTube: jp drake
Instagram: @ ake.and.drake
Podcast: / DucksDontGetColdFeet
About John-Paul Drake
John-Paul Drake has retail in his blood. Starting out as a trolley boy and stacker in the family business 30 years ago, his passion for retail is firmly anchored as Director of Drakes. JP is a strong believer in helping local people and is not afraid to call it what he sees it.
