Selling a home is a difficult process and one that can be extremely stressful!
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You have to consider many factors, such as market pricing and competition, doing the necessary renovations, finding the right buyer or selling it privately, packing up all your belongings (and memories), etc. However, with the help of technology today, selling your home is easier than ever before while saving time and stress levels. With the use of technology, sellers can conduct several tasks or handle their home sales independently.
They can save time and money by doing their advertising and finding items they may have missed while packing up. At the same time, they could also take advantage of online listing services and interactive technology like smartphones and the Internet.
Not only will you sell your home faster, but you’ll have more money in your pocket and time to do other things. Therefore, if you’re looking to sell your home, you should consider utilizing the many technologies that exist at your disposal.
1. Video tours of the Home to publish on Social Media and YouTube
A video tour’s main goal is to give potential buyers a realistic idea of what the house looks like. They provide a video tour that you can view on YouTube. People who have never been inside your home will want to know as much as they can about it before making any decisions.
An effective way to showcase all the features that your home has to offer is by providing them with a tour of the property in video form. There are two different ways to effectively use video tours to sell your home. One is to upload the video on YouTube or another social media platform.
The other is to host it directly on your website or blog. Both methods have their benefits and drawbacks. The main benefit of creating and hosting a YouTube video is that the search engines will pick it up and show it in the results when someone searches for a related term.
This will likely generate more views than if you had hosted the same video on your website. The main drawback of creating and hosting a video is the time factor. Your time is limited, and you need to be able to produce videos quickly.
If you decide to host the video on your website, you will need to write an entire article describing what makes your home so wonderful and create a video around each aspect.
2. Great wide-angle Photography
When people look at photographs of your home on the Internet, they tend to focus more on the foreground. This is because many people like to see what they can buy rather than what they cannot get.
Instead of looking at your home in a specific way, potential buyers will focus their attention on everything you have in it. While this may be beneficial, it can also be detrimental if you do not have high-quality photographs of your home to show potential buyers what they are purchasing.
Wide-angle photographs allow for a lot of information about your home to be visible on the page or computer viewing your photo. When potential buyers look at these photos, they will get a better idea of their living space once they move in.
This is usually the most important factor for potential buyers when deciding whether or not to choose one home over another. Even though the purpose of wide-angle photography is to showcase your home, it also serves another purpose of showing that you took the time to care about the look of your home.
If potential buyers notice that you took the time to care about your home, they will be more likely to choose your home over another because they know that they are getting a quality product.
3. Virtual tours
Virtual tours are extremely useful for home sellers because they allow potential buyers to view the home from the inside without stepping foot on the property. This helps them get a better idea of what their living space will look like and how big it is compared to others nearby.
Another benefit of virtual tours is that since potential buyers do not have to be physically present, they can easily and quickly browse through multiple properties online.
According to The Kay-Grant Group virtual tours are also very user-friendly, 50% of adult users on the internet rely on virtual tours in their research and decision-making process.
Most of them are designed for users to move through the home with a simple click of the mouse or trackpad. This is extremely convenient for potential buyers because they do not have to go from place to place to view many different houses. See an example of a video tour here.
4. Floor plans to give a good general layout of the home
Floor plans are extremely valuable when selling a home because they show buyers exactly how they can use the property. Once potential buyers have a general idea of what the home looks like, they will be able to quickly visualize themselves using it and start thinking about how they can make the most of their new living space. Additionally, floor plans make potential buyers think more about what things would work well in their new home by providing them with an image instead of just writing down details of what is already in place.
Various programs allow you to create and print out your floor plans, e.g., magic plan. However, it would help if you were wary of measuring errors, typically 5-20%, since it autocorrects to fit.
5. Drone Footage of the Area
Drones like the DJI Phantom 4 are a great way to add to a video tour because they can show potential buyers the beauty of your home by giving them a bird’s eye view of the landscape they will be living. This is beneficial since it allows people to see what the area looks like without going on an hour-long drive.
They will also see how close they are to other houses and how that impacts their house’s value when selling. If you do not have a good reason to own a drone, buying one is relatively inexpensive and can be done in-house. Besides the one discussed here, it can also be used for multiple photographs and videos.
Conclusion
Selling a home can be extremely difficult as so many factors can affect the outcome of the sale. However, there are many things you can do to ensure that your home sells in a reasonable amount of time and at the best price possible.
Think about creating a video tour of your home to increase exposure to potential buyers. Also, take the time to develop exciting and well-designed floor plans for your home to get potential buyers thinking about how they will use their new living space.
