Bickfords appoints Our Revolution as consumer branding agency to tackle the key components of its innovation growth after a pitch process.
The brand agency's remit includes brand strategy and identity, packaging design and an above-the-line campaign for the Bickford & # 39; s Group.
"Bickford & # 39; s is an exciting icon of the Australian consumer business with an ambitious, forward-looking approach to the future," said Diana Yako, Head of Customer Service for our Revolution.
"Their strategic approach to branding makes this partnership an ideal solution for our agency. We look forward to working together to realize their commercial ambitions."
Chris Illman, Sales and Marketing Director at Bickfords Group, added, “It's been an exciting period of growth for the company.
“We embrace our reputation for innovation and quality by investing in brands that build emotional connections through authenticity and storytelling. This is strengthened by partnering with those who understand and align with our brand ethos. "
Additionally, Our Revolution was named the consumer branding agency for My Muscle Chef in late 2020.
