Coles launches attraction to assist sick children

Coles has launched its annual fundraising campaign for Australian children’s charity Hospitals United for Sick Kids with a record number of products and suppliers participating in this year’s appeal.

Until 7 April, Coles, together with its suppliers, will donate 50 cents to Hospitals United for Sick Kids from the sales of more than 170 products sold at Coles supermarkets and on Coles online (maximum donations apply(1)).  Funds raised will help support vital paediatric projects and initiatives across Australia which aims to reduce the amount of time young patients spend in hospitals, including:  

  • Child Life Therapy (CLT) – Funds raised in Queensland will assist The Common Good (an initiative of The Prince Charles Hospital Foundation) in its objective to continue supporting the CLT program at Caboolture Hospital.
  • Virtual health for regional and rural families – Funds raised in NSW’s Hunter New England region will help John Hunter Children’s Hospital to extend its Regional and Rural Virtual Acute Review Service for children and families in Newcastle, New England, the Northwest, and Northern NSW.
  • Precision Cancer Therapy – Funds raised in NSW will also help Sydney Children’s Hospitals Foundation to support clinicians treating children with cancer.
  • Chemotherapy in the Home and Phototherapy in the Home – In Victoria, funds will help support the Optimising Paediatric Patient Pathways project at Monash Children’s Hospital.
  • Music therapy and emergency financial assistance – Funds raised in South Australia and the Northern Territory will assist the Women’s & Children’s Hospital Foundation to engage specially trained Registered Music Therapists to provide music therapy for patients at the Women’s and Children’s Hospital.
  • Early detection of Cerebral Palsy (CP) – Funds raised in WA for Perth Children’s HospitalFoundationwill help clinicians at Perth Children’s Hospital to detect CP in babies in regional and remote areas of WA sooner.
  • Delta Dog Therapy – Funds raised in the ACT will enable Canberra Hospitals Foundationto support a new program.
  • Pilot study into wrist splints – Funds raised in Tasmania will help fund theRoyal Hobart Hospital Research Foundation’s“Cast Away” pilot study.

Hospitals United for Sick Kids Chief Executive Officer Nicky Bowie says funds raised at Coles plays an important role in supporting children’s hospitals in Australia.

“Hospitals United for Sick Kids is dedicated to creating systems of support where we can reduce the burden of hospitalisation on sick kids and their families,” she said.

“When you purchase participating products at Coles, the funds raised help support life-changing projects at every stage of the journey sick kids are on.  That could mean making hospital feel more like home, delivering cutting-edge treatments to help them get home, or bringing hospital-grade care to them so they can recover at home.

“There are over 170 products giving 50 cents to us from every sale at Coles during the appeal, so fill up your shopping basket and help sick kids get home to the things they miss.”

Coles Acting Group Corporate Affairs Officer Jace Armstrong says Coles is proud of its community partnership with the national children’s charity.

“As a founding partner of Hospitals United for Sick Kids, Coles customers have been able to help make a tangible difference to the lives of thousands of children across the country,” he said.

“These initiatives have already helped countless families in their time of need, and we look forward to supporting even more children and families by helping to raise further funds in this year’s campaign.”

In addition to purchasing a participating product during the four-week appeal, customers can also support the cause throughout the year by making a donation at the checkout or by purchasing a Coles Mum’s Sause pasta or pizza sauce, with Coles donating 50 cents to Hospitals United for Sick Kids year-round.

For a full list of participating products, including terms and conditions in this year’s Hospitals United for Sick Kids appeal, visit coles.com.au/hospitalsunited.

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