In response to findings from Foodbank’s 2024 Hunger Report that revealed that nearly half (48%) of Australians in low-income household’s face food insecurity, Kellanova has taken a grassroots approach to hunger relief this World Hunger Day on 28 May.
On 28 May, Kellanova employees embarked on a surprise ‘Street Pantry Takeover’, stocking 22 community street pantries across Sydney and Auckland with Kellogg’s cereals and snacks. The initiative delivered over 6000 serves of food, including a special donation to Pantry 4 The People, a long-standing community pantry near Kellogg’s Botany site.
Street pantries, many which emerged during the Covid-19 pandemic, were created by local heroes who sought to help those who had lost their jobs or were experiencing financial hardship as a result of the pandemic. These pantries have remained a vital lifeline for many Australians and New Zealanders, operating on one simple rule ‘Take what you need, give what you can.’ These pantries continue to be stocked by the generosity of their communities and donations from local businesses.
Pantry 4 The People founder Rachael Smith praised the initiative; “It’s a wonderful and unique way of giving back, providing a way for people in need to receive help quickly and easily.”
“Local heroes across our cities keep these pantries going, and they’re an essential resource for people doing it tough,” said Emily Tasioulas, Corporate Affairs Manager at Kellanova ANZ. “We wanted to do our part to support their efforts and help ensure no one goes without.” Emily continued.
Over the past 100 years, Kellogg’s has been providing Aussies with nourishing and great tasting breakfast cereal, including to those in need. Since 2013, Kellogg’s ANZ has donated more than 68 million serves of food to their charity partners, with an ambition to donate 100 million serves by 2030, and has funded 44 food security projects in rural and remote communities through the Kellogg’s Charitable Foundation.
