Australian comedian Dave Hughes has announced the search for Australia's best-made Milo and urged fans to share their creations for the chance to win #TheMILOCup.
Dave challenges the Aussies to beat his creation of Plant Based Milo mixed with soy milk and a pinch of salt.
Milo encourages fans to showcase and share their recipes of Australia's most popular chocolate malt drink in order to crown the best-made Milo.
The #TheMILOCup winner will receive the prestigious Milo Cup trophy, an annual supply of Milo to share, and have their winning creation printed on a limited edition iconic can, earning serious show-off rights with family and friends.
Dave 'Hughesy' Hughes says, “I've loved Milo for 50 years and as I've grown my Milo recipe has changed with me.
“Today everything for me revolves around the soy milk with a pinch of salt – don't knock on it until you've tried it. I think everyone thinks their Milo is the best so put in #TheMILOCup and show us what you have, ”he added.
Nestlé Dairy Business Manager Anna Stewart says, “Milo fans are incredibly passionate about how they enjoy their Milo, and last year we learned that Australians enjoyed their cold the most thanks to a nationwide survey.
“This year we're digging deeper to find out how Milo lovers enjoy their Milo, which we know is very personal and subjective to each taste bud. We urge fans to share their unique and creative ways in which they make their favorite Milo beverage so we can celebrate Australia's best Milo and crown the #TheMILOCup winner. "
Consumers can take part in the challenge at nestlepromotions.com.au/Milo-cup, the Milo Facebook page at @Miloausnz or the Milo Instagram page at @Miloanz. The closing date for entries is July 6th.