Aussie consumers are proving they want to support their own businesses with new information from Roy Morgan.
The preference for Australian-made products in Australia has increased from 87% in 2019 to 93% in 2020.
However, only 21% of Australians said they were more likely to buy Chinese-made products, down 9% from 2019.
"Australian-made products saw a spike in support in 2020, with a large majority of 93% of Australians more likely to purchase an Australian-made product, up 6% from 2019," said Roy Morgan Michele Levine, CEO says.
"Less than 1% of Australians say they are less likely to buy a product that was made unchanged in Australia a year ago."
Consumers are more likely to buy 55% of goods made in New Zealand than any other foreign country.
Right behind New Zealand is Great Britain with 51%, USA with 47%, Japan with 46% and Germany with 46%.
"Although the preference for Australian-made goods is very high in all age groups, Baby Boomers (96%) and Generation X (94%) prefer Australian-made products even more than other generations," says Ms. Levine.