Celeste Barber, the latest ambassador for MCoBeauty

Celeste Barber is known for bringing up lots of laughs from all over the world. Now she has teamed up with cruelty-free beauty brand MCoBeauty.

According to MCoBeauty, despite the fact that Ms. Barber has 7.6 million followers on Instagram and a number of A-list celeb friends, it is her ability to connect with the everyday woman for whom they most admire her .

Ms. Barber says, "To be honest, I'm the last person who should give beauty advice to people, so I won't." I'm just saying that I am absolutely obsessed with MCoBeauty products.

"Your XtendLash tubular mascara is the best mascara I've ever tried! I love that they are cruelty free, vegan and scam all the expensive brands, from foundation to brows, lashes, lips to the ultimate variety of Accessory tools.

"And they're damn cheap and I can buy them in the supermarket!"

Shelley Sullivan, Founder and CEO of ModelCo and MCoBeauty, says: "Celeste is the perfect embodiment of #BSFreeBeauty and we are thrilled to have her on board."

This is just the cherry on the beauty-filled cake for MCoBeauty as they have seen significant growth lately.

"MCoBeauty has seen a surprising pandemic success story for us," says Ms. Sullivan.

"We saw tremendous sales growth as women tightened their budgets, ditched expensive luxury brands, and looked for affordable products that did even better than the high-end companies.

"Thanks to more women making the switch, MCoBeauty is currently expanding Woolworths' beauty category by more than 75% while the rest of the category growth is declining at a rate of -2%."

MCoBeauty is available in Woolworths and Big W stores nationwide and online at mcobeauty.com.

Leave a comment