James Houston, Frucor Suntory's Chief Transformation Officer
James Houston has been named as the new Chief Transformation Officer at Frucor Suntory.
Mr. Houston has been with Frucor Suntory for more than three years and was originally responsible for all elements of the supply chain as Chief Supply Chain & Quality Officer. Mr. Houston then led the ANZ sales teams as Chief Commercial Officer in 2020.
"The programs will complement the great work, progress, and plans that have already been made for each of our roles," said Houston.
"As a company, we're strong and we think it's the right time – the best time – to look for ways to improve and work better."
Mr. Houston has more than 30 years of FMCG experience – 26 of them in the brewing industry.
He also brings extensive experience in positions in multinational organizations and as a small business owner who runs a café and consultancy.
Mr. Houston, based in Sydney, will remain on the Frucor Suntory Executive Leadership Team.
