Press release
May 27, 2020
YoPRO extends the protein-rich product range with dessert sticks in ice style
YoPRO from Danone today added an ice cream dessert option to its high protein snack range.
The launch of ice cream-style dessert sticks follows YoPRO's recent release of nut protein bars as the brand continues to expand to growing product formats outside of its traditional yogurt range where protein and natural options are important.
YoPRO Ice Cream-Sticks are available in mint chocolate and salted caramel and serve as a deliciously creamy, frozen dessert that is filled with protein and is perfect for health-conscious consumers.
The YoPRO ice cream dessert sticks are a pleasure that does not affect your good work. They contain: 10 g protein, 0 added sugar, 0 artificial sweeteners, natural ingredients and less than 110 calories per serving.
Regarding the new products, Xavier Gonzalez, Brand Manager at YoPRO said: “Consumers no longer have to compromise on their health and fitness while giving in to their sweet tooth cravings. We are pleased to offer you a deliciously creamy ice cream-style dessert option that meets your daily nutritional needs with 10g of protein, no added sugar, no artificial sweeteners and less than 110 calories per stick. We hope that the new pampering flavors will encourage health-conscious consumers to treat themselves more often, and entice existing ice cream lovers to switch to a healthier high-protein option. "
From May 27th, YoPRO dessert sticks in ice style will be available in 4 x 135 ml packs in the ice rink of the Coles supermarkets.
Source: to mock
