INCREASED SALES: Management Board of the Miele Group (from left): Dr. Stefan Breit (technology), Dr. Markus Miele (managing director and co-owner), Olaf Bartsch (finance and administration), Dr. Reinhard Zinkann (managing director and co-owner) and Dr. Axel Kniehl (Marketing and Sales) (Photo: Miele)
In the second half of 2019, the Miele Group generated sales of EUR 2.24 billion – 3.2% more than in the previous year.
Among the product groups, washing machines, tumble dryers and vacuum cleaners made the greatest contribution to sales growth. In laundry care, numerous detail improvements ensure greater convenience for the user. This includes shorter program cycles, the ability to add forgotten items at any time throughout the cycle, and even energy-efficient washing of individual items of clothing.
The above-average growth in the reporting period was recorded by Miele Professional with machines and services for commercial operations, medical facilities and laboratories as well as the Italian medical technology subsidiary Steelco. Steelco is responsible for the emerging hospital project business within the Miele group. Another growth driver are compact commercial washing machines and dryers for small businesses (Little Giants), which have been on the market with a completely new model range since last year. Overall, professional sales increased by more than 4%.
The new washing machine production facility built by Miele in Ksawero'w, Poland, went into operation on schedule. Miele Venture Capital GmbH, which brings together Miele's shares in promising start-ups, has further expanded its activities.
The portfolio was expanded to include a new subsidiary. Miele Operations & Payment Solutions GmbH offers a unique, app-based solution for the setup, organization, maintenance and billing in shared laundry facilities (appWash). This is aimed, for example, at student dormitories, housing associations, apartment buildings, campsites and laundries.